Client Story: Leveraging Data Differentiation in the Recruitment Process Outsourcing Market

Acorn, a recruitment and training agency with 30+ years of experience, utilized Horsefly Analytics to differentiate themselves in the competitive RPO market, particularly in Engineering, Construction, Manufacturing, and FMCG sectors.

THE SITUATION

• Faced challenges of standing out in crowded RPO marketplace

• Needed strategic differentiator, especially in FMCG sector which was 60% of their business

• Required innovative approach to attract and retain new business

HORSEFLY DELIVERED

• A comprehensive data analytics platform that streamlined talent insights

• A fully integrated analytics service at no additional cost to clients

• Enhanced value for customers with data-driven insights

Acorn leverages data differentiation to stand out in the competitive RPO market, offering Horsefly Data analytics free of charge to provide clients with a unique and data-driven recruitment approach.

-HEAD OF COMMERCIAL BIDS AND TENDERS, ACORN By Synergie

THE IMPACT

• Successfully differentiated from competitors through data-driven approach

• Strengthened market position by offering unique analytics capabilities

• Enabled clients to make more informed recruitment decisions

• Added value to core RPO services without additional cost to clients